Webinar
Not Every Client Is Your Client: Why Qualification Is the Key to Sustainable Success
Presented by:
Michele Cartwright, CTA President and Owner, Destinations by Design, LLC
Early in our careers, many of us say yes to every inquiry — even when the budget, expectations, or scope don’t align. The result? Hours of unpaid research, frustration, and burnout. In this webinar, Michele Cartwright, CTA, shares real-world lessons on why client qualification is essential to protecting your time, expertise, and energy.
Attendees will learn how to identify fit early, ask the right questions with confidence, and redirect or decline inquiries professionally — all while maintaining strong client relationships and delivering exceptional service to the clients they are best suited to serve.